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The point of this advert is to try to make a person buy the product that they are advertising. The product is a pair of running trainers. In this advert one of the shoes are bent and have the other shoes balancing on it. The main part of this advert are the shoes. This reflects the style of the product being very flexible and makes you think that the shoe would mould to your foot and be comfortable to wear. This advert is showing the shape of the shoe and how clean it is, I know this because how the advert only has a clean picture of a shoe and doesn't add anything else to the advert. I think that the target audience are mainly middle aged adults because of the way this poster is designed. This sort of plain advert wouldn't attract teens to the shoe but I think it would attract adults. I think they would have made this advert by setting up a white background and a camera and taking a photo of it. However they could have made this on photoshop by taking a photos of the shoes individually and then put them together after the photos have been taken. In an advertising campaign for this sort of sport trainers I would make sure the image was quite plain and basic with only a image of the shoes, with maybe the slogan of the brand.
This advert is also to make people buy there shoes or any other product that they sell. In this advert there are a line of different types of vans shoe on top of a skate ramp, there are also people on skateboards wearing to shoes and one person is going a trick. The main feature of this advert is the the shoes lined up a long together. The shoes in the line also can lead you to where it says 'Off The Wall!' The way this is does is by the way the shoes curve and they lead to people which then leads to the writing. I think they have given the advert a clear story line about being skateboarding shoes because vans were first invented to be skating shoes so they have kept with the main purpose and used it to advertise. The main theme of this advert is the skateboarding. This reflects the products style because the shoes are made for skating but ave now become more of a fashion statement. The target audience are definitely teens who either skate or want to wear the shoes as fashion, most people buy these shoes because of the brand. I think this advert could be made using photographs they have taken and then photoshop to put the photos together and edit the colours slightly. In a advert for shoes like vans I would make sure to reflect on the main reason the shoes where invented and I would make sure that is was eye catching and colourful. 
This advert is to make people buy the shoe. In this advert the shoe is disappearing into different things like flowers, plants and birds. I think that the main feature of this advert is the plants around where the main nike logo is, so the main logo is the main feature. I think that they have given the advert a pure storyline to kept it simple but at the same time make is a bit complicated. The theme of this advert is the nature and outdoors. This reflects the products style because all different sorts of people can wear the shoes and all the different things that the shoe turns into. I think that the target audience are teens or young adults because of the way the shoes are advertised. The shoes changes into different things which could make it interesting and eye catching to teens, most teens wear this sort of shoes because to fashion and the brand. I think that this advert was created by using photoshop to insert all of the different features that they have included in this image. Something to include when advertising a shoe like this is to make sure that the poster is eye catching and will include things to make people who wear the shoe interested.
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